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Philosophy // raw//love / pop//change / simple//modest / relation//eco / global//universal / saturate//smart

scouts honor

So we're not exactly scouts, but we still do believe in things. You have probably seen the colorful words as you scroll to the right of every page of our site, yeah, that is our design philosophy. It is pretty important to us and that's why it is on every page. Though it shouldn't be taken too seriously either. The last thing we want to do is lie to you, so if you think any of it is bull, then flipping call us out on it.

Click the color bars below to view our design philosophy.
 

we care about social issues

we want to make the world a better place where everyone can live healthful and enjoyable lives.

we are advocates, movers, and shakers; seeking justice and equality for those who have been exploited and disadvantaged.

Notice gallery exhibitions for a change notice.synth.tc

pop//change

we care about helping others

we like little people. (not little in size, but little in scale.) we recognize that often the smallest voices are the most important.

we have done work for local bands, non-profits, and helped out friends with personal projects. good design doesn't need to be expensive - but it does need to be intelligent.

Self Release monthly print love selfrelease.synth.tc

raw//love

we value humility & elegance

it would be an oxymoron declare our humility, but we can say that we value this quality greatly.

we also love simple and elegant solutions to visual problems, and always search for the clearest yet deepest; most rich yet most elegant; modest and simple solution to the design problems we are faced with each day.

Morning the simplest zine morning.synth.tc

simple//modest

we are friends with our planet

we care about trees. and resources. and energy. and we strive to keep that in mind with every project we begin.

it is the nature of print design that consumables are used, but we strive to use processes which are as nice to our non-human friends as possible.

relation//eco

we communicate silently

we work to create design that is cross-cultural and beyond the boundaries of language.

we are intrigued by the amazing sophistication and detail included in simple international airport signage. replacing written language with universally recognized symbols is an amazing accomplishment.

global//universal

we listen, then contemplate

we are observers. sponges. we are amazed by the peculiarities of our world, it's social systems, and culture.

we believe that good conversation only occurs if you listen, and if you are attentive you will learn things that you could never expect.

saturate//smart
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